Landscaping Books
Nilsson Associates Lawn Care Service and Landscape Business Information Resources
Labor Time Data Handbook - Contains over 500 field tested, time-studied labor hours data for landscaping and grounds maintenance job estimating. You will learn to: bid with confidence, save time preparing bids, easily determine best crew size, make money on every job you get, get a full days work from employees, never under or overprice a bid again, set realistic labor goals for employees. Includes labor hours for just about every job performed in landscaping and grounds maintenance. Book # A-7, Price $69.50 To order
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Winter Income Producers - This book is jam packed with surefire ways to make money. You'll turn down time into added income. You'll get 75 ways. There's something for everyone. Pick a method that satisfies your off season needs. No matter where you live, no matter what your specialty within the landscape industry, you'll find something of interest. I guarantee it. Book # B-7, Price $49.50 To order
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Grounds Maintenance Manual - A complete guide to maintenance. How to sell services, bid jobs, assign crews, control the work. You'll get bid outlines, scheduling formats, cost calculations, checklists for year round services. You'll learn how to evaluate every site for profit potential, pinpoint best crew size, control costs, and know what to expect on a daily basis. Book # C-1, Price $49.50 To order
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Writing The Maintenance Specifications - No more trying to find the right words to explain job bids. Contains hundreds of samples of contract language that fits any situation. Produce professional specs, avoid bidding unrealistic site requirements. What to include and exclude. Also covers summer and winter work elements, and work options to look for on any site to boost sales. Book # C-2, Price $34.50
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Maintenance Estimating Kit - This kit has everything you need when you visit a site to get an estimate. Working from a model spec. it takes you step by step. Assesses the model, finds the price, prepares the model bid, writes the proposal, along with cover letter and outline of the work. Book # C-21, Price $32.50
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Maximizing Profits In Mowing - Some people make plenty of money mowing, while others lose their shirts! Mowing is 50% of most contracts. Covers key factors for better profits, best crew size, selecting the right mowers, setting work quotas, scheduling problems. Mobilize your people to work as a team! Book # C-6, Price $24.50 To order
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Pricing Your Services - Never under price your work again! You'll know true cost as basis for your price. Includes bidding formulas, overhead, profit potential, pricing methods. How to avoid losing money on low priced jobs. Discover the highest price you can get, save time preparing bids. No guesswork or second thoughts when you use this system. Book # B-2, Price $39.50
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Selling To Commercial Customers - Selling to commercial requires a different approach to finding key contacts, bidding the work, locating accounts that offer high profits. Explains professional image, getting long term contracts vital to success, how to sustain customer loyalty, how to close the sale. Book # B-12, Price $24.50
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The Art Of Selling - Good sales people aren't born that way. Learn the secrets of successful sales people and find out what you are doing wrong. Sales will increase when you've mastered the skills of selling, using tie downs, why customers buy, what will make you stand out from the others. Book # B-13, Price $19.50 To order
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How To Write Effective Sales Letters - You'll never be lost for the right words with this sample pack of sales letters designed for the landscape industry. Covers almost any sell situation. What to say to persuade, what not to say, and why. Mechanics of the letter, the do's and don'ts, appealing to logic and emotion, best mailing methods, primer on direct mail strategies. Book # B-8, Price $24.50 To order
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Writing Your Company Policy Manual - You'll save time using this fill in the blanks format to create your own policy manual. Copy it, customize it to fill your needs. Includes owner's message to employees, sequence of info, the do's and don'ts of making promises, a benefits checklist and how to word them. Book # G-2, Price $19.50
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Keys To Motivating Employees - This book focuses on the unique challenges of motivating seasonal, temporary and key people. Discusses why some people work hard, others don't. Why a paycheck alone is a poor motivator. Tactics to use to promote team players, get better production, and create interest in a job where none exists. Book # G-4, Price $19.50 To order
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Entry Level Training - Landscapers - This book trains new hires & seasonal help and avoids you having to explain the basics over and over each season. It covers materials, commonly used tools, equipment, safety, vehicle use, hazardous substances, work practices, attire, customer relations, personal behavior, terms and definitions, and question/answer review. Book # ET-1, Price $42.50 To order
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Crew Leader Training - Landscapers - Overcome the difficulty of unsupervised jobs. Train your workers to accept responsibility and you'll probably increase business. This is a step-by-step approach designed for the employee with little or no supervisory experience. Covers task management, what owners need from crew leaders, how to win respect and get cooperation from peers, planning the work, getting it done! Overseeing the equipment, goal setting, Question/Answer review. Book # ET-2, Price $39.50 To order
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Training In Pruning And Planting - Covers everything workers need to know to properly install and prune shrubs and trees. Shows how, when, why to prune. Explains the tools, how to prevent damage, planting methods, staking and guying, mulching, transporting stock, thinning, forming, shaping, and pinching. Best times to prune flowering species. Question/Answer review. Book # ET-4, Price $34.50 To order
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How To Be A Great Boss! - Ever wonder how employees like you as a "boss"? Highly respected, well liked? How they perceive you is key to your success in today's labor market. This report examines easily misunderstood concepts of attitudes, work ethics, and self esteem that can make or break your business. You can either "turn them on" or "turn them off" by what you do and say. Book # G-5, Price $12.50 To order
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Advertising And Marketing Your Services - This primer on advertising covers how to write ad copy, design brochures, using logos, pitch lines, image, mission statements, best methods, time proven techniques, timing releases, publicity, four basic rules to follow, checklist of markets, and ad samples. Book # B-1, Price $42.50 To order
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How To Improve Customer Retention - Repeat business is key to growth. Use these methods and you'll spend less time trying to find new customers and keep those you have. Explores what customers really want from you, renewal incentives, quality control, projecting the right image, price increases, and finally how to keep customers happy. Book # B-3, Price $22.50 To order
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All About Direct Mail Advertising - Direct mail is one of the most effective ways to get customers because it's one-on-one. It doesn't compete with the other ads. This book outlines the 7 cardinal rules to success and shows you how to use them. Direct mail works if you do it right! Specifically written for the green industry, this book gets you started in the right direction. Book # B-11, Price $34.50
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The Snow Removal Business - A complete guide to just about everything there is to know about winter maintenance. Bidding, costing, scheduling, how to maximize revenues, manage a storm, vehicle maintenance, bid proposal package, contract language, selling the services, documenting a storm, dealing with damage claims, pricing the work . . .everything! Book # C-8, Price $39.50 To order
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The 7 Keys To Business Success - This guide explains the reasons why some businesses do well, while others just seem to scrape by. The focus is on common traits, attitudes, winning strategies that if ignored, lead to disappointing results. You'll reprogram yourself to use the seven principles, recognize the danger signals, identify obstacles to overcome. Book # H-3, Price $15.50 To order
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Business Plan Workbook - Specifically designed for landscape companies and divided into three sections that form a master business plan model. Contains fill in the blanks sections question and answer review to form a Sales Plan, Production Plan and Management Plan for your company. Book # E-1 $39.50To order
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How To Grow Your Business - Growth means higher sales levels, more employees & equipment, more debt, higher accounts receivables, larger facilities. Know what to expect at each stage of growth with this behind the scenes look. Covers growth plans, profit outcomes, key systems for control, maintaining job quality, delegating to others, keeping track of production, how to finance the larger operation. Book #E-1, Price $39.50 To order
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AUDIO TAPE- The Winners Triangle - If you want to know what it takes to put together the "total company". . sales growth. . control. . good profits and winning at business, this tape helps you focus on the three qualities common to successful landscape companies that made it to the "top" of the industry. $19.50 1 Tape To order
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AUDIO TAPE-Employees. . . Find Them, Keep Them - Listen & learn the secrets to finding and keeping employees. These tapes reveal untapped sources of finding prospects, what to offer, how to prevent the competition from hiring away your people, benefits, incentives, what works, what doesn't, interviewing and selection. $39.50 2 Tape Series To order
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AUDIO TAPE- Job Estimating the fast, easy way! Phil Nilsson's job estimating seminar on tape. Gives you special insight on bidding the fast, easy way. This is an easy listen and learn tape series from one of the country's leading job estimating seminar presenters. Covers landscape construction and grounds maintenance. You'll put this information to work starting with your very next job bid. Told by a person who's "been there", "done that". $29.50 2 Tape Series To order
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Nilsson Associates has the information you need to operate your business and make it a success. We offer one of the Largest Resources available in the Green Industry on the internet. Everything from how to sharpen a mower blade to how to manage a small or large, simple or complex business doing millions in sales! You can keep your buisness small or grow it each year. It's up to you how far you go. Some are just interetsed in mowing lawns as a service, then add on pruning, planting, trimming, shrubs, trees, plowing snow, and getting into bidding and estimating grounds maintenance, landscape installations, hardscapes, patios, retaining walls and waterscapes.
No mattter what services you want to offer, we have the technical and managment information you need that will save you time and money getting started. Take a look at our extensive line of books, audios, videos and employee training materials in English and Spanish. Start at the Nilsson Associatres home page
www.nilssonbooks.com and scroll down the left side of the home page to locate the business problem you want a solution to. The index includes all these categories dealing with just about all lawn care, the best mowers, how to maximize profits in mowing, job bidding & pricing, what equipment to buy, lawns, grass, chemicals, fertilizers, pesticides, herbicides, landscape company operations, irrigation, snow plowing, planting, pavement services and many others
The instruction you will receive is affordable, and highly focused training that really works! And ... The ongoing personal support from our Industry Experts is the Best Professional Management & Ownership Training Program in the Industry. With us assisting you every step of the way, your business will be up and running fast, making money, organized to win, separate itself from the competition, and on the "Path To A Rewarding Future."
nilsson.assoc@snet.net
Toll Free 1-866-280-2252
__________________
Phil Nilsson
Nilsson Associates
Green Industry Consultants - Since 1975
www.nilssonbooks.com
Toll FREE 1-866-280-2252